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Paper Marketing Products to Give up for Digital Versions in 2019

Traditionally, companies handed out paper marketing products like business cards, brochures, and product catalogs to potential customers. However, many of these products are expensive and fail to yield the greatest results, since customers end up throwing these materials away. Here are some of the most common paper marketing products that you can safely stop ordering….

Customer First: 4 Ways to Establish Real Relationships with Consumers

When a business researches ways to grow brand build loyalty, one concept consistently comes up: “Build real relationships with your customers.” That sounds easy on paper. However, it can be difficult to establish an authentic relationship with your consumers, especially when all of your competition is trying to do the same thing. Fortunately, there are…

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